Personal Learning Cloud #2: Decision-Making Part 1
o Introduction & Problem Identification: The case for I chose this assignment is Marketing Case #2 on Bid Process Irregularities. In this case, the character Tom Jones has recently joined Wood Truss, a manufacturer of wooden structural parts for commercial buildings. He is responsible for reviewing the bill of materials for commercial projects and developing his firm's bid. The day before a bid was due, Tom's boss, Mark Smith, handed him two brown envelopes containing the bids from Wood Truss's two main competitors. Mark instructed Tom to make sure Wood Truss's bid was just under the lowest bid from the competition. This situation presents a dilemma for Tom, as he is being asked to participate in an unethical and potentially illegal bid process. The use of insider information from a competitor is considered bid rigging and is a violation of anti-competition laws. Mark's assertion that this is how things are...